In order to encourage design centers, enterprises and universities to participate in the competition, and to support the development of excellent enterprises and key enterprises of Hunan Province, the 3rd “LotusPrize” continues to apply the grouping of previous two competitions and put more attention on innovative design applications rather than sheer creative design.。
The competition is mainly focusing on the “application” of design while taking the “concept” of design as a supplementary feature. According to the requirements of product design generated by the new-industrialization-oriented industries and key enterprises in Hunan Province, we invite design centers and enterprises to set the propositions to the three categories. The competition welcomes contestants from all over the world. The entries submitted must include business models, design descriptions, product models (or interactive demos). The three categories of “Open Group Competition” are as follows:
The attention and investment paid by Hunan high-end equipment manufacturers to industrial design are richly rewarded in terms of economic benefit. This time the competition will focus on the actual needs and key research projects of these enterprises, the aim is to import global design intelligence, to widen design ideas, to expand design innovation from different perspectives, such as technology, market and user, and to achieve new breakthroughs in quality innovation, application of new energies, application of Internet of Things, comfort of human-machine interactions, user experience, etc.
This category calls for design works related to high-end equipment manufacture including all kinds of construction machinery (excavator, crane, road machine, concrete mixer, etc.), new energy vehicle, rail transportation, aviation equipment, intelligent machines, high-technology ships and so on. Entries can be designs of the whole machine, coating design, integrated design plans that enhance a brand’s international reputation… all above-mentioned prospective designs for the next five years.
Sunward Intelligent Equipment Co., Ltd., Sany Group, Zoomlion Heavy Industry Science & Technology Development Co., Ltd., Xiangtan Electric Manufacturing Group, CSR Zhuzhou Electric Locomotive Co., Ltd., Sunbird Yacht.
For the purposes of constructing the “National (Changsha) Demonstration Base for the Integration of Culture and Technology”, improving the development of digital culture, promoting the integration of cultural industry, information industry and high-end technology industry, the competition encourages contestants to apply digital approaches to pass down cultural heritages, to create, produce and promote innovative contents, to care for user experiences and services, to develop new business models… The innovative applications of above-mentioned perspectives from upstream to downstream inside a production circle are stressed on. The competition emphasizes creativity and innovation on the production, outcome and communication forms of cultural products against the background of Internet and the information age, highlights the inheritance and the innovation of traditional local culture.Based on developing trends of the cultural industry and digital service industry, such as cartoons, publishing and broadcasting, this category calls for works of innovative plans for digital products and service designs based on Internet, including mobile animations and games, mobile APP, digital reading, e-commerce, social medias, multi-media communication, as well as digital interfaces and interaction design of other intelligent products.
Creative products design based on local culture: light industrial products related to Hunan local culture and intangible cultural heritage, souvenirs, home furnishings and decorations, packaging designs with local features, and tourism information digitalization and service designs.
Supporting Companies:China South Publishing & Media Group, Talkweb Information System Co., Ltd., Unitenix Culture and Tourism Co., Ltd., Tianli Embroidery, Liuyang Yihelong Mfg. Co., Ltd..
Considering the aim of developing sustainable design and green industries in the construction of Two-Oriented Society, this category centers on green design, new energy and environment-friendly, proposes creating new products and use patterns by using systematic sustainable methods. Entries for this category should improve the quality of public services and living standards, and push forward the development of the “Two-Oriented Society” and social innovation. This category calls for entries of:
Green energy products, equipment and Creative eco-designs, a variety of creative application that fit the rule of sustainability, reduce the harm to the environment and the consumption of resources by using less, reusing and recycling materials and energies in the life span of products use renewable energies such as solar energy, natural gas, energy recharging and air inflation equipment, power generation equipment, home appliances and other electric products, outdoor equipment.
Public equipment and service designs including public exercising equipment, lighting equipment, safety equipment, entertaining and recreational equipment, public security equipment, public information demonstration equipment and service terminals, city public service systems and related business models, public transportation systems featuring low-carbon technologies, garbage recycling systems, second-hand goods exchange and upgrading systems, community health care and health aid systems.
Supporting Agencies and Companies: Hunan CSR Times Electric Vehicle Co., Ltd., CSR Zhuzhou Electric Co., Ltd., Forty-eighth Research Institute of China Electronics Technology Group Corporation, Hunan Gongchuang PV Science & Technology Co., Ltd..
The Enterprise Group Award calls for products that were put on the market by enterprises between 2010 and 2012.
1. Vehicle design: automobiles, motorcycles, electric motorcycles, airplanes, trains, light rail vehicles, bicycles, etc.
2. Equipment design: construction machineries, lathes, meters, tools, agriculture machines, etc.
3. Information product design: computers and related equipment, e-commerce equipment, 3C (Computer, Communication and Consumer-Electronics) products, information and service products, etc.
4. Light industry product: cultural and tourism products, fashion products, home furnishings and decorations, plastic and ceramic commodities, ironware, toys, stationery, sports gears, etc.
5. Equipment for medical and scientific use: medical devices for medical science and personal health, machines, tools and related products.